Visual Concept

11
 questions
10 - 25
 minutes
Graphic

This pack will help you find a concept for your design projects. The questions will work best within the first stage of your graphic design projects. Ideally, you'll use it before sketching any visuals, right at the moment when you are trying to figure out what the graphic concept could be.

Let's Get Started

Remember that all ideas are welcome.

Try to generate as many ideas as possible.
You'll have time to filter them later.

Get first question
Visual Concept

What if it was timeless?

Think about trying to pause time with your design. Make it calm, quiet, and soft.

Visual Concept

What if you went the opposite direction people expect you to go?

Think about surprising your client, audience, or yourself with a risky proposition.

Visual Concept

What if you aimed for pleasant feelings?

Think about making something sweet and beautiful. There is enough chaos out there.

Visual Concept

What if it grew?

Think about a design that evolves like living cells.

Visual Concept

What if you referenced an iconic art piece?

Think about making a tribute to a famous picture, painting, or design. Recreate it in a different way.

Visual Concept

What if the visual was very sincere?

Think about a book that only says "book" on its cover. Represent things as they are.

Visual Concept

What if you used a visual metaphor?

Think about generating graphics with double meaning, for example, a rose that has a heart instead of a flower.

Visual Concept

What if you made it look old?

Think about creating a sense of nostalgia. Use retro aesthetics.

Visual Concept

What if the design was invisible?

Think about making the visual part not noticeable. Blend it with the format so you can't almost see it.

Visual Concept

What if it was about dumb fun?

Think about allowing yourself just to enjoy. Include random elements and make it stupid. Go and explore freely.

Visual Concept

What if you used only words?

Think about using just typography.

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Empecemos

Recuerda que todas las ideas son bienvenidas.

Intenta generar tantas ideas como sea posible.
Tendrás tiempo para filtrarlas más tarde.

Obtén la primera pregunta
Visual Concept

¿Y si crearas un oasis visual?

Piensa en detener el tiempo en tu diseño. Crea un espacio de calma y tranquilidad.

Visual Concept

¿Y si pudiera crecer?

Piensa en un diseño que evoluciona, como si se tratara de un organismo vivo.

Visual Concept

¿Y si hicieras referencia a alguna obra de arte?

Piensa en rendir homenaje a una imagen conocida, ya sea una fotografía, un cuadro o un diseño. Recréalo a tu manera.

Visual Concept

¿Y si la pieza fuera descriptiva?

Piensa en un libro donde solo pone: "Esto es un libro". Representa las cosas tal como son.

Visual Concept

¿Y si utilizaras una metáfora visual?

Piensa en crear gráficos con más de una interpretación, como por ejemplo, una rosa cuya flor esté representada con un corazón.

Visual Concept

¿Y si metieras alguna tontería?

Piensa en dejarte llevar. Incluye elementos sin motivo aparente aunque queden ridículos. Explora, disfruta, pásatelo bien.

Visual Concept

¿Y si transmitieras sensaciones agradables?

Piensa en hacer algo bonito y placentero. Ya hay suficiente caos en el mundo.

Visual Concept

¿Y si le dieras un aspecto añejo?

Piensa en crear un sentimiento de nostalgia. Utiliza un diseño retro.

Visual Concept

¿Y si solo usaras palabras?

Piensa en limitarte a utilizar recursos tipográficos.

Visual Concept

¿Y si abordaras la idea desde una dirección opuesta la esperada?

Piensa en utilizar una propuesta arriesgada para sorprender a tu cliente, a tu audiencia o a ti.

Visual Concept

¿Y si el diseño fuera invisible?

Piensa en hacer que los elementos visuales sean casi imperceptibles. Mimetízalos con el formato para que apenas se vean.

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